Projects
A collection of unique, conceptual designs showcased in exhibitions worldwide. Each project explores new ideas, materials, and techniques, pushing creative boundaries and offering fresh perspectives.
Reimagining Play: Discovering Hidden Aesthetics in Toys
A unique project exploring the hidden beauty of toys. The project involves deconstructing cheap toys to uncover hidden aesthetics, raise questions about design, and showcase the inner beauty of these often-overlooked objects.
INNER PLAY - Metallic Animals series
In this example from the RE/PLAY series, the humble pull-and-go spring becomes the star of the show.
What was once a hidden mechanism now takes the spotlight, creating a mesmerizing new perspective.
INNER PLAY - Toy Cars series
A unique project exploring the hidden beauty of toys. The project involves deconstructing cheap toys to uncover hidden aesthetics, raise questions about design, and showcase the inner beauty of these often-overlooked objects.
TOO TIGHT STOOL
It will fit!
Inspired by the story of "Cinderella", the pillow pushed into the metal frame, and gives it a complete and unique look of a stool.
The center button, borrowed from the upholstery world, completes the unique design, and helps the pillow “pretending” that it’s the right one for the metal frame.
Just like in the story of Cinderella.
OFF CENTER
A series of ceramic vessels thrown on the wheel, intentionally placed off-center.
This process creates a unique aesthetic, challenging traditional symmetry and highlighting the beauty of controlled imbalance.
Rescue Medals
Honoring those who save discarded furniture, these medals are crafted from reclaimed and repurposed pieces—turning waste into a symbol of appreciation.
LONG LIFE CANDLE
A playful twist on tradition—this unique candle features 120 wicks burning simultaneously. Blow them all out in one breath, and you just might live to 120... maybe. :)
Inspired by the Chinese Long-Life Noodles tradition.
Mr. Potato Head – In the Army
A conceptual redesign of the classic Mr. Potato Head toy. While his body, eyes, and nose remain unchanged, seven new parts have been created to transform him into a soldier. Developed in collaboration with Objet Geometries (rapid prototyping).
MEZUZÄH
A modern reinterpretation of the traditional Mezuzah, envisioned in the style of IKEA. This conceptual design blends a must-have religious object with IKEA’s signature aesthetics, playfully imagining how the brand might integrate tradition into the modern home.
Leaning Rocker
A calming seat for restless moments in waiting rooms. Whether at the airport, the doctor’s office, or in line, waiting can be stressful. This rocker lets you lean back and gently sway, helping to ease tension and make waiting a little more relaxing.
Made from laminated wood and spring steel.